---

Peavey Powers New Rock-Ola® Jukeboxes
Press Release
2004-10-17

---

Peavey Int'l. Headquarters—After months of anechoic chamber testing and acoustic research, Rock-Ola Manufacturing Corporation, one of the oldest names in cash- and credit card-operated jukeboxes, and Peavey will begin shipping custom Peavey sound systems as a standard feature of all E-Rock and Wall-Rock broadband-enabled jukeboxes.

"According to many of our operators, their patrons don’t want to just hear music; they want to feel it pulsing through their veins," says Rock-Ola owner Glenn Streeter. "Now they can, on the best-sounding jukeboxes in the country. With this new Peavey arena-style sound system and the giant song catalog available on our broadband-enabled jukeboxes, operators can open up machines in larger venues and give nightclub owners an alternative to canned music, DJs and live bands."

Starting today, the new Peavey sound system, which features a PV® 900 power amp, will come standard in all E-Rock and Wall-Rock broadband-enabled jukebox product lines, which have been renamed the E-Rock PV and Wall-Rock PV. Both jukebox models can be upgraded with PV 1500 and PV 2600 power amps to accommodate larger venues. E-Rock PV jukeboxes also come with a custom-crafted internal Peavey cabinet speaker with two 10" woofers and two horn tweeters.

All PV Series power amps feature built-in 150 Hz crossovers and Peavey's Distortion Detection Technique™ (DDT), which virtually eliminates distortion, as well as the company's patented Turbo-V™ cooling, which cools power transistors more evenly than traditional heat-sink designs.

Rock-Ola E-Rock PV and Wall-Rock PV jukeboxes use proprietary client software from Ecast Corporation, which lets patrons pay to play a huge catalog of songs from all five major and many independent record labels, available via the Ecast Location-Based Broadband Network™. Ecast keeps its collection continuously up to date by uploading hundreds of new releases to the network each month.

Since 1935, Rock-Ola Manufacturing Corporation (http://www.rock-ola.com/) has designed, manufactured and sold millions of jukeboxes. Based in Los Angeles, the company has a 70,000-square-foot facility with 80 employees. Rock-Ola manufactures more jukebox models than any other company.