Guitar Guard NeverKink Wins Best In Show at NAMM!
(ShackMan | Posted 2009-08-08)
New York, NY (August 3, 2009) — GUITARGUARD’S FIRST NON-SKIN PRODUCT OFFERING—THE NEVERKINK CABLE MANAGEMENT DEVICE—IS AWARDED ‘BEST IN SHOW’ AT SUMMER NAMM IN NASHVILLE
Some of you who have been with us the past few months may recall my excitement when New York City-based Guitar Guard released, along with some new skins, what I thought was a rather exciting new product, the Never Kink cable clip. You can reminisce about all that at www.musicgearreview.com/article-display/2821.html. You don't need to read that to understand the sequel, but as Pete Rose would say every time he won a bet, "I told you so."
Apparently, I wasn't the only one who thought so, because the folks at NAMM University decided to bestow upon them one of the most coveted JPEG images in the history of NAMM: The Best In Show Award. She looks like this...
And it's the second time they've won it this year. Their protective skin collection, the original GuitarGuard product, won Best in Show at the Winter NAMM in January.
NeverKink allows for secure control of your guitar and bass cables—on stage or off—at a show-stopping price of under $3.00 MSRP. NeverKink can be imprinted with a band or company’s logo for a more personalized product offering. At that price you could just buy 10 of 'em and do some advertising! Or at least have an under-$3-insurance-policy for all of your cables. Sweet, huh?
All GuitarGuard products, including NeverKink, will now be distributed throughout North America by The Music People, Inc., who will have exclusive rights to the product for all retail, dealer, and OEM sales inquiries and opportunities. They also own OnStage Stands, who make some seriously tough stage equipment. I haven't bought one of the Never Kink clips just yet, but you can bet it'll be there on my basses in the very near future. Now if only they'd make one for upright basses...
James is a bassist, pianist, organist, composer and writer currently living and working in the Pittsburgh, PA, and Morgantown, WV areas. He is currently writing tunes and holding down the low end for Morgantown-based jazz band No Room for Squares. You can reach him at james.rushin@musicgearreview.com
