ROLAND LIVE EXHIBIT UNVEILED AT THE GRAMMY MUSEUM
(Press Release | Posted 2009-09-12)
Los Angeles, CA, September 11, 2009 — Roland Corporation U.S. and The GRAMMY Museum are proud to announce the opening of a new permanent installation in The GRAMMY Museum, Roland Live. The GRAMMY Museum is an exciting and interactive celebration of the power of music, occupying a vibrant new space in downtown Los Angeles. Four floors of cutting edge exhibits, interactive experiences and films provide a one-of-a-kind visitor experience — engaging, educational, celebratory and inspirational.
Debuting September 16th, the Museum’s new Roland Live exhibit gives visitors a chance to participate in the music-making process. By playing electronic musical instruments, guests will have the opportunity to explore and think critically about how today’s music is crafted.
Among a wide variety of Roland products, visitors will have the chance to interact with V-Drums®, BOSS pedals, HandSonic®, VIMA® keyboards, and the MV-8800 Production Studio.
“Working with Roland is a natural fit for The GRAMMY Museum,” says Robert Santelli, Executive Director of The GRAMMY Museum. “Roland Live will greatly add to the interactivity of our exhibits, allowing visitors to actually experience another step in the creative process — playing instruments.”
“The GRAMMY Museum is a destination for music education. They have so many amazing activities that make music come to life,” says Dennis Houlihan, President of Roland Corporation U.S. “We’re excited to bring the experience of performing on Roland instruments to a place that everyone can enjoy.”
The GRAMMY Museum’s Roland Live exhibition will open September 16th at L.A. LIVE in downtown Los Angeles. For more information, visit http://www.grammymuseum.org.